Facebook stickers have very bad reputation in Japan

Facebook released latest version 6.0 of the iOS apps and added a sticker function to chat & message. However, unfortunately Facebook lost an evaluation in Japan more. Facebook stickers looks VERY NERDY for a Japanese. Now, they become the topic by a reason not cute in Japan.

Japanese Facebook users said, "Terrible quality", "Very ugly", "Not cute at all. Is this the difference of the cultural sphere?", "These may not be popular in the Asian area".

When I say honestly, I am opinions same as them. I felt they are very poor when watched these. And I did not feel character characteristics. It is necessary for them to dig into each character more.

I realized the splendor of the character design of Disney. Characters of Disney fly over sex, age, a race, nationality and are loved all over the world. It is the universal design from U.S. Facebook cooperates with Disney right now and should release tie-up stickers. However, LINE has already done it.

Source:
http://matome.naver.jp/odai/2136616603091590201

GREE and DeNA fought about a mobile fishing social game, and GREE lost

DeNA fought against GREE at a trial about intellectual property until today. And DeNA won.

In September, 2009, GREE charged DeNA in an intellectual property theft. GREE ran fishing social game for mobile "Tsuri ★ Sta(釣り★スタ)" from May, 2007 , and DeNA ran fishing social game for mobile "Tsuri ge town2(釣りゲータウン2)" from February, 2009. GREE said that it was copied the design of the scene that caught a fish by DeNA and charged them. Actually, they were similar.

Source: http://jibun.atmarkit.co.jp/lskill01/rensai/law/03/01.html

This created a great debate in Japan. In the first place what is the copy? What is the difference between universal design and copy?

In February, 2012, the Tokyo District Court accepted a suit of GREE in first trial judgment and ordered DeNA to shut down a Tsuri ge town2 and pay 234,600,000 yen for GREE . Of course, DeNA appealed on the same day.

In August, 2012, the intellect fortune High Court canceled first trial judgment and dismissed request of GREE. the presiding judge judged that the design of Tsuri ge town2 was "common expression", and this did not correspond to an intellectual property theft. Naturally GREE appealed on the same day, too.

However, the Supreme Court gave decision to reject a final appeal of GREE today. A lost case of GREE was settled in this.

By the way, there is the problem that is more important than a trial in GREE and DeNA. Because their growth slows down. LINE's Game apps, Puzzle & Dragons, Nameko Saibai Kit series, Dark Summoner, etc... Many rivals appear now. In the first place,  "Tsuri ★ Sta" and "Tsuri ge town2" are popular games in a futurephone. In other words they are the old-gen social games. Next-gen social games appear in sequence now. It is useless to use time and a resource for a trial this situation.

Ateam's "Dark Summoner" was ranked No. 1 in free apps ranking of Korean App Store

Dark Summoner is popular game apps for smartphones which Japan's Ateam develops. It is JP-style card battle game, but the art are slightly different from JP-style. Because its motif is the dark fantasy. The art were received favorably by users of North American and European. Now, Dark Summoner has users more than 6M all over the world.

On the other hand, how about the East Asia? Ateam released a Korean version of Dark Summoner "다크서머너" at the beginning of this month. Then two weeks later, It was ranked No. 1 in free apps ranking of Korean App Store!

In addition, the Android ver. is brisk, too. It records 100,000-500,000 downloading, and users review is 4.5.

It is unusual for Japanese game apps to be accepted immediately by Korean users. However, a similar example includes Cygames's Rage of Bahamut. Possibly the Dark Fantasy may be advantageous in global expansion.

Japan is approaching to world of The Terminator

Where can the computer approach the human brain to? The computers fought against a human being with chess than before. Similarly, the Japanese computers fight against human beings with Shogi(将棋; also known as Japanese chess).

Dwango, administration company of video sharing site niconico douga holds the game "Denousen(電王戦)" that shogi software "Puellaα" fights against professional shogi players.



It was held 4 times until now. Match Results are professional shogi player 1 win, Puellaα 2 win, draw 1. Well, computer wins!



The shogi is slightly more complicated than chess. Because the shogi has a rule to be able to use the pieces of the opponent whom oneself got for as one's pieces. How much are there the patterns of the play? I think like astronomical figures! :0

However, Puella α developer Eiki Ito  said, "The software already transcended excellent professional shogi player". Development of the shogi software began in Japan and passed for about 40 years, and it evolved dramatically in recent 10 years. Even if the computer faces it for a long time, it not tired and do not feel the pressure either. On the other hand, the human being has feelings and is tired. Furthermore, most shogi masters are elderly people. It is an important point that shogi software does not have fatigue and feelings.

In addition, the 5th game is held on April 20(It's a last battle!). May the human being win?

Source:
http://sankei.jp.msn.com/life/news/130414/shg13041416220000-n1.htm

Tie-up avatar of LINE Play succeeds; They started the collaboration with artists

LINE started the tie-up with companies in their virtual world apps LINE Play from the end of last month.

See Also:
LINE's mobile virtual world LINE Play starts the tie-up with the companies

It succeeded immediately. LINE users who visited the tie-up rooms in ten days since they began a tie-up with companies exceeded 10 million.

How can we visit the tie-up rooms?

*This is a Japanese region. At first we choose "friends".

We watch "friends request tab". Then official avatars of companies are added there.

OK, let's approve them from one end!

We become able to visit the tie-up rooms of companies.

We can play limited Gacha in these rooms.

Various tie-up items come out of limited Gacha.

This is general technique by the virtual world service. Probably every virtual world of the world conducts a similar business. The most successful virtual world was Ameba Pigg until now in Japan. However, LINE Play grows up rapidly.

In addition, LINE Play began a tie-up with not only companies but also artists. They opened the rooms of Japanee singer Ayumi Hamazaki and Korean singer BOM(from Korean girls band 2NE1).