Minrebi, Japan’s end-of-life startup, started service to dispatch a Buddhist monks to families who holds Buddhist memorial services. Its platform is Amazon.co.jp.
Funerals and memorial services have various complicated traditions. In former Japan, any families had a temple in the neighborhood, and were close to monks. Therefore they could ask them the tradition of funerals and memorial services lighthearted. However, after rapid economic growth, urbanization advances and nuclear families increase, the village communities declines, and the bond of families and temples was lost because of them.
Minrebi dispatches monks to families without the interchange with the temple in flat rate. If monk only recite a sutra in home, cemetery or ceremony hall, the rate is 35,000 yen(about $280) in any location in Japan. Furthermore, rates are 45,000 - 65,000 yen by service contents of monk. Ex, monk recite sutras in plural places, and grants a posthumous Buddhist name to the deceased. Buddhism has various denominations, but even if families are any denominations, they can invite monks corresponding to it.
It is still rare that a manpower dispatch service using Amazon is offered in Japan. This is very interesting service. Even if a bond of families and monks is cut off, the new Internet business can tie it again.