CAPCOM provides interesting service as promotion of their latest game Resident Evil: Revelations 2. This is supporting "No overtime work" -zombies dispatch campaign-.
In Japanese companies, there are few employees who do not work overtime. The overtime work becomes common in Japan and is the situation that it is far from realization of Work–life balance. Therefore CAPCOM dispatches zombies to the other companies, and surprise and drive away employees working overtime.
This service is free, but video where zombies attacked offices is shown on web later. This becomes the promotion for both of companies attacked by zombies and CAPCOM. If zombies attacked a working office? In the meantime, it will not be a working feeling anymore.
2 件のコメント:
Hahaha, nice article. I like your blog.
Thanks! :)
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