Japanese VR performance platform VARK has raised 200 million yen in an investment round led by venture capital ANRI.
VARK is a platform for virtual artists to hold shows and is like a VR club. It supports Oculus Quest, Oculus Go and PlayStation VR, and the application is free to download. Every time the show is held, fans of the virtual artists will purchase virtual tickets and enter the venue of the VR world just like a real show. They held first show on Christmas Eve 2018 and have held shows for various virtual artists so far. Recently, musicals have also been performed.
They have also begun to support real-life artists who have been unable to hold shows due to the coronavirus pandemic. So far, they have held shows of virtual artists, but in the future they want to virtualize real artists and bring them to the VR world.
The funds they raised will focus on developing new features and recruiting new talent.
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