Japanese messaging application LINE has about 260 million users. However, they still have areas of non-conquest. They are North America, Russia, Europe. Therefore they cooperated with Paul McCartney in promotion.
They opened a official account of Paul McCartney in regions of 20 countries. The countries are Japan, Taiwan, Hong Kong, Macao, Turkey, Thailand, Philippine, Vietnam, Mexico, Italy, US, Singapore, Indonesia, Malaysia, Spain, Germany, France, UK, Brazil, India and Russia. Furthermore, they offer the sticker of the comics taste of Paul McCartney for users from October 29 ~ November 26. The design of stickers are 8 kinds, and these are available to users free for 180 days.
LINE released stickers of various artists and celebrities so far. However, this time is big name!
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