Japanese VR startup HIKKY announced that the VR creative festival Virtual Market 4 they have been holding since April 29 got more than 500,000 visitors. It will be held until May 10, and they expect to eventually reach one million visitors.
Virtual Market is a creative festival in the VR world. 43 companies and 1400 general creators are exhibiting, and various virtual goods made by them are on sale. In addition, companies are promoting their real products in a virtual world. It's like a real trade show, but because it's a virtual world, the venues are ornately decorated.
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At this event, exhibitors and visitors can buy and sell various virtual goods, real clothes, PCs, etc. They can also ride the vehicles, watch the videos, walk the cities and enjoy communication.
This is an event sponsored by a Japanese company, but users from various countries as well as Japan are visiting here. According to them, visitors say, "I feel as if I'm running around outdoors," "I can enjoy safely in a virtual world even under recent circumstances."
Exhibitors also said, "In the virtual world, customers can receive services from their homes without being affected by the coronavirus, and products are purchased." "Feedback not only from Japan but also from overseas users I was able to get it and felt the potential for a new market."
Below are the major companies exhibiting.
Audi Japan:
Visitors can test drive the virtual version of the electric car e-tron.
High-end department store Mitsukoshi
Movie company TOHO Cinemas
Convenience store Seven-Eleven
Game company Square Enix
Virtual Market 4 is being held on VRChat and Virtual Cast until May 10.
Way to participate:
https://www.v-market.work/v4/access
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