Paul McCartney becomes cute in LINE's virtual world LINE PLAY

Now, Paul McCartney comes to Japan to hold shows. He held a live tour in Japan a half year ago and collaborated with LINE.

See Also:
Paul McCartney cooperates with LINE in promotion

He tries promotion this time with LINE. They use avatar and virtual world for smartphones "LINE PLAY" this time.

LINE opened Paul McCartney room in LINE PLAY on May 15. There reproduces a his studio in London.

This room have an avatar of Paul McCartney, and he meets LINE users.

 Users can play with furniture items, read secret blog and try Gacha(Capsule toys vending machine).

Fashion items, musical instruments, furniture, artwork of Abbey Road etc... The virtual goods of 21 kinds are sold in Gacha. These are designed all cutely! I think that this is more effective than LINE sticker.

By the way, LINE PLAY broke through 15M users this month. They overtake Ameba Pigg(15.9M users) soon

LINE opened "LINE Creators Market". There is full of cats

Yesterday, LINE opened LINE Creators Market. LINE users can sell the LINE stickers which themself designed. We can check them in LINE Web store.

According to LINE, the enrollment of creators exceeds 30,000, and  the stickers performed registration application of exceed 5,000 sets at present. As for creators, Japanese are 60%, and foreigner are 40%.

One characteristic at present has many stickers of the cat. All pages have cat stickers. In addition, there are many a rabbit and bears, too. Though there are brown and a cony in LINE! :D

In addition, the sticker cornering the boyfriend who does not readily reply becomes the topic very much.

via https://store.line.me/stickershop/detail?packageId=1000493

The stickers of creators are really interesting. Works of personal creators who are not in companies are interesting in particular. They may not be refined like stickers of companies. However, therefore we can taste the feeling such as the treasure hunt.

By the way, this is my favorite sticker.

via https://store.line.me/stickershop/detail?packageId=1000227

This will give many creators courage, and rouse the creativity. Have at it, and have it!

Rabbit family---mobile game of the world of Yakuza animals

Japanese Mafia(Yakuza) is known as theme of games not only criminal organization. However, this Yakuza game is slightly strange. Because all characters are cute animals!



"Rabbit family -House of a bloody red roof-(兎ファミリー -血塗られた赤い屋根のおうち-)" is a game that bring up the young leader of Yakuza family. But the Yakuza families are...


Hamster family, Bear family...


Squirrel family, Cat family and...


Rabbit family! He is the main character of this game.


We can read digital comic in this game. First, the raid of the police enters the illegal casino which a rabbit family runs. The young leader of rabbit family concluded that other families informed the police, and going to retaliate against them.


The game starts from here. He at the time of the start is still weak. Therefore we feed a lot of carrots to him and bring him up to a strong Yakuza.


We can increase carrots in a slot. However, it is not effective.


Carrot farm is important than it. We can harvest a large quantity of carrots in a short time here. Besides, they grow automatically. This function may be affected by a "Cookie Clicker"(It became popular explosively last year in Japan).

See Also:
Cookie Clicker makes a hit explosively in Japan and the Japanese writes Sensuality novel of the Granma in Twitter
Dōjinshi(self-published works) fair of Cookie Clicker was held in Japan


If a young leader grows up to some extent, we raid other families!


We beat and cut an enemy by tapping a screen.


Win! This does not have gore effect. The enemy falls down, but cotton only protrudes from their body :)


We can read new pages of comic when we beat an enemy.


But the rabbit family is attacked by other families, too. We tap enemies earnestly and kill them.


When we defeat many enemies, we can get many carrots.

The story of this game is completely serious Yakuza. However, the graphic is rough and characters are cute. This gap is very funny. However, unfortunately it is only Japanese support.

iOS ver. is here
Android ver. is here

Mobile game of Crayon Shin-chan is cute! but unfortunately it's released only in Japan

Bushiroad released a mobile game of Crayon Shin-chan of popular Manga/Anime developed by Applica late last week.

Crayon Shin-chan is a Japanese popular Manga/Anime started in 1990. It follows the adventures of the five-year-old Shinnosuke "Shin-chan" Nohara and his parents, baby sister, dog, neighbours, and friends and is set in Kasukabe, Saitama Prefecture. Particularly, anime is very popular, the movies are produced  every year from 1993, and they are appreciated from adults. Now, they were exported to other Asian countries, and the copyright trial occurred in China and Korea. (via Wikipedia)



A theme song of this year's movies is Japanese POP star Kyary Pamyupamyu!

Unexpectedly this is the first time that a game for smartphones of Crayon Shin-chan was released.

This is a simple running action game. While Shin-chan run and collects sweets in Kasukabe city where sweets were scattered by a mystery UFO. Various obstacles appear to stages, and a game is over when Shin-chan conflicts with them.

Players can win medals whenever they finish a play, and play Gacha of cos-play clothes using them. They are very cute and have various special effects. Furthermore, they can play Gacha of rarer cos-play clothes when they purchase a gold balls for real money.

I use a robot suit now. This is a tie-up item of this year's movie, and was distributed for free with a limitation of 50,000 in commemoration of the release of the game.

This does not have the particularly new element. However, anyway this is cute. BGM, graphic design, UI, texts, etc...all of them reproduce the atmosphere of the anime faithfully. I think the most important element is a voice. Japanese game industry utilize voice actors. In Japan, voice actor is a popular job and their voices are very popular among fans, too. In mobile games, it's an important element for acquisition of active users. In this game, Shin-chan talks like anime. His unique tone is impressive.


I think that it's accepted even if this is released in other Asian countries. However, unfortunately it's released only in Japan now. Official site is here.

GungHo and Square Enix released the arcade game of the Puzzle and Dragons

Now, Puzzle and Dragons is in everywhere in Japan. GungHo and Square Enix released an arcade game version of popular mobile game Puzzle and Dragons "Puzzle and Dragons Battle Tournament" last week. 1 play is 100 yen.

The basics of the game of this do not have many changes from a mobile version. Players fight against enemies with a puzzle, gets monsters and characters and bring them up.

However, the new elements are added.

Players can choose avatars of their own. There are eight kinds and of course can customize them.

And this is the most important element. Players can battle with other players in Japan on real time.

In an arcade game, how do players save data? Japan has IC card "NESiCA" of exclusive use of the arcade games.

Players can save their avatar data, battle data, deck data and story data using this. Furthermore, they can get a privilege in conjunction with Puzzle and Dragons of the mobile version using this.

GungHo and Square Enix magnify setting shops of this from now on.