Japanese mobile game superstar Nameko multiplies in autumn Taiwan

Japanese mushroom character Nameko is popular in Taiwan, and they perform Taiwan's original events and campaigns now. This month, two Nameko events are held in Taipei.

At first, Nameko has a own shop at the basement mall "Tokyo character street" of Tokyo Station, and this mall goes on a trip to department store Dayeh Takashimaya in Taipei City from October 9.

See also:
[Photo Report] Nameko shop preview in Basement of Tokyo Station

Of course the Nameko shop opens a store there, and sell various limited goods selling in Tokyo there. The shop prepares for the area that can take photos with Nameko.

Nameko of Tokyo Station limitation goods does the cos-play of the station employee.

The second, they cooperate with Italian restaurant "Forno Pizzeria No. 1" in Taipei.

Why this season? because it is the season when mushrooms are delicious now. In this tie-up, the restaurant provides various menus using mushrooms.

When customers post photos of menus on the Facebook page of this restaurant, customers can get discount tickets of wine and the pizza.

Furthermore, tote bag of Nameko of the original design is presented to customers who reserved the seats. But it's limited to 100. They perform this tie-up until December, but may be sold out before it.

It is very unusual for Japanese mobile game  character to perform such a tie-up with overseas shops. Particularly, the chef-style Nameko in the Italian restaurant is an original illustration drawn for this tie-up. I am envious of Taiwanese Nameko fans! :)

The detailed information of Taiwanese is here
http://namepara.com/tw/info/news/4113.html

Is this a toy robot? No, this is a cell-phone robot

What a pretty robot! If children get this, they will be surely pleased. However, this is not a toy. This is the cell-phone which Japanese consumer electronics company Sharp announced today.

His name is RoBoHoN. He is the next-generation robot type cell-phone which Sharp and roboticist Tomotaka Takahashi developed jointly, and released in early 2016. He is the small humanoid robot that bipedalism is possible, the height is 19.5cm and the weight is 390g. The user puts him in a pocket of the clothing or a bag, and can carry him to outdoors. In addition, he supports LTE/3G and has the basic function of the cell-phone such as voice call, e-mail, camera and liquid crystalline touch panel. Furthermore, he has a focus free small projector, and can project photos, videos and maps on a wall or a desk. The users can easily operate these functions by direct talk with RoBoHoN.

GungHo and Nintendo hold the international championship of Puzzle &Dragons

GungHo released a game for 3DS which combined their popular mobile game Puzzle &Dragons with Super Mario "PUZZLE & DRAGONS SUPER MARIO BROS. EDITION" in April, and brought it into the Western market afterwards. Next is its championship! They started the application acceptance of the overseas qualifier meet of international championship of Puzzle &Dragons in United States and Germany.

qualifier meet is held in Japan, United States, Germany, and Korea. Of these, the United States is a qualifier place of North America, and Germany is a qualifier place of Europe. Players who won each qualifier meet can play in the final held at Chiba, Makuhari Messe on January 31, 2016. Because it is held in Japanese new huge game event Game Party Japan 2016, e- sports players may enjoy more.

GngHo broadcasts TVCM of Puzzle & Dragons in the U.S.

TVCM is still effective in advertising of mobile games in Japan. GungHo brought this technique into the United States. They broadcast TVCM of their popular mobile game Puzzle & Dragons in the United States. The main actor is Colton Haynes!


Puzzle & Dragons passes 50 million downloading now, but unfortunately the popularity in the market except Japan is not sweet. The number of the downloading in the North America is only 7 million, but on the other hand, it is 38 million downloading in Japan. I do not need to say about the European market :P They aim at getting North American players more by this TVCM.

Level-5 and Dentsu establish a joint company and sell Yo-Kai Watch in a global market

Japanese game company Level-5 and advertising agency Dentsu established joint company "LEVEL-5 abby Inc." to sell Level-5's contents to the global market. Their first work is to sell Yo-Kai Watch in the United States. Company location is California Santa Monica, CEO is Akihiro Hino(He is also CEO of LEVEL-5), as for the stocks constitution, Level-5 is 51% and Dentsu 49%.

 "abby" is a compound coined word. "a" comes from "all" and "anything", and "bby" comes from "hobby". They wrestle the global market using the cross-media strategy that LEVEL-5 is good at. In the beginning, They develop Yo-Kai Watch, Little Battlers Experience, and Snack World(Their latest project) in various forms such as the anime, toys, comics, music, and the show in the Western countries.

In addition, they begin broadcast of the anime series of Yo-Kai Watch on October 5 in Disney XD.

In this anime, all the texts become the alphabet notation, american voice actors perform and the names of some characters are changed to the English name. For example, Keita Amano of the leading role becomes "Nathan Adams". Following this, they start broadcast of anime on October 10 in Canada, publish the Manga series from VIZ Media on November 3, release games for Nintendo 3DS on November 6, and release toys from Hasbro on Winter of 2016. They push forward projects steadily for a holiday season.

You can take selfie with the drink vending machine

Print -Club, the photobooth which can take  cute selfie photo stickers is popular among school girls. If drink vending machines have this function? Drink company Kirin Beverage provides digital signage drink vending machine with selfie function in major cities in Japan from this month.

When the clientage buys drinks from this vending machine, they can take selfie with a camera attached it. A frame such as Print -Club is added to selfie, and clientage can receive selfie from an account of messaging application LINE.

This function was realized by utilization of the API "LINE business connect" that LINE provided for companies. In addition, Intel processor is put on this vending machine because LINE cooperates with Intel in innovation. Furthermore, this vending machine has other functions of advid, disaster information, English, and Korean support.

Pen type toy capturing colors

Toy company TakaraTomy released the digital doodle pen "Color Catch Pen" which captured colors of various things. It does not look for colors from a palette and takes colors from the things. This has a color sensor that distinguishes 24 colors, and for example, the LED light which a pen has changes in red when children push a sensor to an apple. In addition, this has a speaker, and when children captured colors, it inform it in a voice in this way "This is red, a color of the apples". Furthermore, children can do drawing using a tablet, application, and the captured colors. It is released for 3,800 yen, and the application is free.

Safe 3D printing pen using the light

The 3D printer is the hot topic in Japan and the fans of 3D printing pen are increasing, too. Therefore toy company Mega House releases the 3D printing pen "3D Dream Arts Pen" that children are usable safely in November. This is comprised of the pen that resin was set, "magical light" that using the visible ray LED, and the design sheet which various patterns were drawn on. When users draw lines along the illustration of the design sheet and irradiate magical light in it for one minute, resin stiffens. Because it does not generate heat and does not use ultraviolet rays, children can use it willingly. It has eight kinds of color variations and is one 1,450 yen.

Supercell exhibits the decent booth and It was supported by fans in Tokyo Game Show 2015

Supercell participated in Tokyo Game Show for the first time, exhibited huge banner ads and booth, and held fan event TOKYO CLASH 2015 on a public days. Judging from a conclusion, they were great successes.

The huge booth which was comprised of large electric light screens, the photo area with statue of characters, and two air balloons which were going to drop bombs were displayed overhead. Well...though it was a huge booth, they exhibited only Clash of Clans in Tokyo Game Show 2015. This is very exceptional. Usually, the game companies exhibiting gorgeous huge booths prepare various games and acquire presses, business partners, and fans. However, a booth of Supercell did not have their other games Hay Day and Boom Beach. Therefore their booth in business days was dull very much.

However, it was like that in public days.

A W E S O M E !
Clans of fans were right in the middle of doing a time trial in TOKYO CLASH 2015, and visitors who gathered to a booth stared at it.

In addition, they exhibited 5v5 clans battle and single play time trial of the Tokyo Game Show 2015 limited version. Visitors made a very long queue as one lap of booth to play them.

Supercell CEO Ilkka Paananen did Tweet in this way.

Clash of Clans at Tokyo Games show. Yesterday, we worried if anyone would show up to our booth ... But they did! pic.twitter.com/a9BFw3LZC9

— Ilkka Paananen (@ipaananen) September 19, 2015

Their booth did not have the things which recent Tokyo game show had by all means. These are sexy booth babes, celebrities of poster boy or girl, and serial number that players can change for the virtual goods of games. In particular, serial number came to be essential with online games and the spread of mobile games. If western feminism activists come to Tokyo Game Show, they will faint because of too much rage! :D

ex: Booth babe of mobile game company 6waves from Hong Kong. This style is not possible in China because regulated by the gov.
via http://www.rbbtoday.com/article/img/2015/09/18/135365/486210.html

Sony Mobile appealed to visitors for a waterproofing function of their smartphone Xperia Z4 using a bathtub and sexy models.
via http://www.itmedia.co.jp/news/articles/1509/18/news143.html

Luckily or unluckily, Japanese large-scale events do not have any taboos. In spite of it, Supercell did the simple and decent exhibition. Surely, banner ads, booth and bag of novelty goods were huge. But, staff of the booth had both men and women, and they wore the same T-shirt, appearing in TOKYO CLASH 2015 only in players clans and youtubers who are specialized in games, and they continued showing visitors only Clash of Clans earnestly. As a result, TOKYO CLASH 2015 really became lively like exciting games of e-sports. Well, it was right e-sports itself!

Supercell did the exhibition that was decent as a game company. Is Booth babes sexism? That's absolute nonsense! Regulation of the gov. is the most unreasonable. However, it is not ideal state of the trade fair for games that visitors pay attention only to sexy women without checking games. And it is the present conditions, the most of serial numbers which game companies prepared for their fans are exhibited at online auction.

In such situation, it is the highlights of Tokyo Game Show 2015 that an Finnish game company proved that game companies can get fans only by a fun game without booth babes, celebrities, and serial number. According to Mr. Ilkka Paananen, this was the first time that Supercell exhibited a booth in trade fair for games. They may exhibit from now on in other trade fairs.

Another photos of Tokyo Game Show 2015 are here
https://www.facebook.com/media/set/?set=a.1136638589698823.1073741850.195197613842930&type=3

Popular mobile game Monster Strike becomes the bento

Hokka-hokka-tei, the Japanese main takeout bento chain sells the bento of popular mobile game Monster Strike "Mon-Sto Bento" from September 19. The price is 590 yen. In foods of this bento, characters and the items of the game are chosen as motifs. To the people who bought this, the coaster which cords were listed in is presented at random.

Furthermore, players can apply for the lottery campaign that New Nintendo 3DSLL wins when they buy this bento three.

Hello! I'm Hello Kitty projector

Hello Kitty everywhere, even in gadget. ricoh cooperates with Sanrio and releases the Hello Kitty projector on November 1 that is her birthday. A face of Hello Kitty is printed on a body, and of course there is the red ribbon characterizing her. However, this is not a toy. Though this is a compact body, this have high-resolution video projection function corresponding to the full high-definition, so can project dynamic photos or vivid movie colorfully.

In addition, it supports MHL terminal and can be connected to a smartphone and the tablet. This will have good reputation in families having children, but unfortunately the number of the sales are only 1,000 in Japan and China.

via https://jp.ricoh.com/release/2015/0902_1.html

Japan's KLab released a mobile game of popular drama Glee

KLab, the Japanese mobile game developer released mobile rhythm game "Glee Forever!" of FOX's popular drama Glee. The downloading is free(iOS/Android).

Glee Forever! is a rhythm game to tap a screen to various tunes. Players can play with tunes used in a drama such as Journey's Don't Stop Believin' and Lady GaGa's Bad Romance. Whenever players clear levels, the story like the drama unfolds, new characters are added, players put character together and form Glee team for high score. Now, Klab supports English and Japanese about this game, but will cope with French, Italian, German, Spanish, Portuguese in Brazil in future.



To be frank, This is the same as KLab's popular mobile game "Love Live! School idol festival".

Love Live! School idol festival is a rhythm game that gathers various girls and forms girls band. It passes 12 million downloading in Japan, and get popularity in Taiwan, China, and Korea. A system and the rule of Glee Forever! are the almost same as this, and only graphic and tunes were replaced. Will fans of Glee like this?

Supercell holds fan event "TOKYO CLASH 2015" in Toyo Game Show

Thanks to various original promotion in Japan, the names of Supercell and Clash of Clans are taking root in Japan. And they exhibit a booth in Toyo Game Show 2015 at last. Furthermore, they hold fan event TOKYO CLASH 2015 there.

They carry out the Clans play between 5 v 5 players on the main stage of the booth and show the play that cooperated with Japanese popular Youtuber on September 20. They broadcast it live in various video sites on September 19 and 20.

Nico Nico Douga
September 19: http://supr.cl/TokyoClashSat
September 20: http://supr.cl/TokyoClashSun

YouTube: September 19&20
Japanese: http://supr.cl/TokyoClashJP
English: http://supr.cl/TokyoClash
Korean: http://supr.cl/TokyoClash_YT

Twitch: September 19&20
http://supr.cl/TokyoClashTW

Afreeca TV Korea: September 19&20
http://supr.cl/TokyoClash_afreeca

Mobile game of Pokemon started global expansion at last

The IP of Nintendo did not go into a mobile game for a long time(and it was a big opportunity loss). And it was a big opportunity loss. You can play puzzle RPG for smartphones "Pokémon Shuffle Mobile" in English! The downloading is free(iOS/Android).

Pokémon Shuffle Mobile is match 3 puzzle released as a downloading title for Nintendo 3DS in this February, and the game that combined Puzzle & Dragons with Pokemon. Players battle against wild Pokemon by preparing same type of Pokemon more than three and can collect them and bring up. This is more casual Pokemon, but it is the first full-scale mobile game using the IP of Nintendo.