Korean mobile game company Com2uS broadcast pleasant TV CMs in Japan

In Japan, TV CMs are still convincing advertisement channels, and many mobile game companies broadcast CMs of their games. Really, the number of the downloading of the game apps rises after CMs were broadcasted. Korean mobile game company Com2uS(JP site is here) broadcasts 13 kinds of CMs for the advertising of their mobile RPG Summoners War JP ver. in Japan. They are very pleasant.

They appointed elderly people of the country in Japan somehow. They are the people that they are the farthest from the game and tech industry, and they might not understand intention of CMs. However, therefore they have unlikelihood and funniness, and attracts audiences's attention. All CMs are here.

Tsum Tsum, the popular mobile game of Disney and LINE becomes the arcade game in Japan

In Japan, the example that popular mobile games become the arcade games seems to be established. Konami digital entertainment announced that they made "LINE: Tsum Tsum" an arcade game.

See Also:
Puzzle & Dragons way: Mixi's mobile game Monster Strike becomes the arcade game
GungHo and Square Enix released the arcade game of the Puzzle and Dragons

LINE: Tsum Tsum is a puzzle game for smartphones which LINE and Disney Japan offer. Its motif is stuffed toy TSUM TSUM sold in Disney store, and passes 20 million downloading in the global market.

The basic rule of Tsum Tsum of the arcade version does not change from a smartphone version. However, it has not only the single play mode but also the match mode and players can get the Tsum Tsum mascot of the limited version after a play. This is not sold in Disney store.

This is a very interesting measure that put a crane game and an arcade game together. Even the people who do not usually play mobile games may visit the game arcade for these mascots. Noe, Japanese game arcades function as society ground of elderly people(Because declining birthrate goes rapidly and children are becoming poverty in Japan). This is the new advertising opportunity of Disney and LINE.

Japanese musician Gackt released his mobile game

Gackt, the Japanese musician & actor released a his own F2P mobile game "P.S. I LOVE U GACKT". The developer is Allfuz.

This is a romance sim that assumed his number "P.S. I LOVE U" a motif. In this game, Gackt appears in 2D illustrations and players can fall in love with him in various situation.

The stories are 15 kinds in total and the ending change by the choice of each stories. If players can arrive the happy ending, they can get images with Gackt's voice message and the privilege story. In addition, he has many fans abroad as well as Japan< so this game supports English. Downloading is here(iOS/Android).

Puzzle & Dragons way: Mixi's mobile game Monster Strike becomes the arcade game

mixi chases a success example of Puzzle and Dragons. They make their popular mobile game Monster Strike an arcade game with Konami digital entertainment and release it in the next spring.

Now, Monster Strike is a popular mobile game next to Puzzle and Dragons in Japan. It passed 14 million downloading from release in one year, released in not only Japan but also Taiwan, and go into the U.S. in the end of this year. mixi was a social networking company of the biggest in Japan once, but it deteriorated, and mixi at death's door. However, the situation changed completely by a hit of Monster Strike. This is the power of the mobile games.

Monster Strike is the game that add the element of the RPG for an action game such as the pinball or billiards. New characters and new stages are drawn on the arcade game while being made from an app version. It is right technique like the arcade games of Puzzle and Dragons.

See Also:

GungHo and Square Enix released the arcade game of the Puzzle and Dragons

Translimit's "BrainWars" is a new Japanese mobile game that succeeds in global

Today, Japanese startup Translimit announced that their mobile game "BrainWars" passed 5 million downloading. As such, it is not rare news. A characteristic of this is that 95% of players are foreigners. This is very rare in the Japanese mobile game market. Besides, they do not use the advertisements at all, and got players only by word of mouth.

BrainWars is Real-Time Concentration Battling app playing various mini-games that a brain power is trained. Puzzles Crosswords, Sudoku, etc...Mini-games are only the simple rules that even children can play, and do not depend on specific languages, knowledge, and the culture. Players can face other players of the world without using the languages. Probably these were popular with foreign players.
They released an iOS version in this May and released an Android version in September. Since then, it got the first place by AppStore game ranking of U.S. and was picked up in AppStore of the world. This becomes the popular game app abroad than Japan now.